B2Blog

Business-to-business (b2b) and industrial marketing blog.

Friday, July 18, 2003

GlobalSpec starts partnership

Looks like GlobalSpec has figured out how to leverage their content to gain partnerships. They are now offering their content thru Test & Measurement World's website.

Because they have actual product data from their advertisers, they become a useful content source for such a site. Thomas Register, without such content, has no hope of creating such a partnership. Ouch!

GlobalSpec starts partnership

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