B2Blog

Business-to-business (b2b) and industrial marketing blog.

Wednesday, January 19, 2005

Business.com is filtering click-fraud...but wow!

I complained a couple months ago about Business.com hammering me with click-fraud. I called them to complain (to deaf ears), but clicks did drop dramatically, so I decided to let things ride.

When I was looking at my site stats for December, I was ready to hit the roof. Business.com was the top referring domain, even over Google! One product page in particular jumped dramatically in traffic. Seething, I hit my account on their website to find me billed for only about 6% of those click-thrus.

It is good to see them filtering the click-fraud, but the activity is throwing off my tracking. The heavy traffic shows they have a big problem to deal with. But, busy guy that I am, I will let my account continue to be active.

2 Comments:

  • At June 13, 2007 11:48 AM, David said…

    Dave,

    Are you still using Business.com and what is your recent experience?

    I just signed up with them last week and one one of my keywords shows a total of over 70 clicks the last 2 days while Google Analytics show 17 clicks for my entire site!

     
  • At June 13, 2007 12:00 PM, Dave J. said…

    David, I've always noticed variations in the clicks recorded by other sites and the number of visitors I recorded. That variation is way out of whack, tho--and not sure why.

    I'm not currently active with biz.com, so no stats to look at for comparison.

     

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