Is Google going to change the world with pay-per-call?

I wouldn't normally attempt to be a Google watcher/pundit, except that this touches my post about pay-per-call last week. Well, and the implications of what Google is up to is huge. WebProNews posts an article that brings all the pieces together, but is unclear and loses the true implications, IMHO. They start with a good quote from another publication:

"In a Business 2.0 article, Mr. Malik wrote that Google could 'use VOIP technology to dial phone numbers that appear in local search results.' With a massive rollout of Wi-Fi and the first version of Google Talk on the Web, combined with Google's scheme of providing Gmail invites to US mobile phone users, the potential use of pay-per-call becomes clearer. "

Google's buying up 'dark cable' and plans for stock issue to raise a bunch of capital they otherwise don't need are also part of the puzzle.

Here's my take: Google will help grow the connection between phone and internet networks, enabling pay-per-call on a widespread basis. So much more than niche pay-per-call like I blogged about. Think about it...

1. If one uses Google on their cellphone, they are much more likely to call based on the search results.
2. On your PC with GoogleTalk, one can click on a hyperlink that automatically calls the advertiser.