Part of the logic and emotions that drive paying to be listed in a business directory, is whether there is competition. Directories push the fear that because your competition is listed, you are missing out and letting them run away … Continue reading
Two personal oberservations of mine, brought together to define what good service should be all about: Be engaged:In the car the other day, I heard NPR’s Terry Gross interviewing Jerry Lewis. Not something I would have planned to do, but … Continue reading
I am preparing my talk for the InfoCommerce Conference coming up in a couple weeks. At the same time I am working on renewing my ThomasNet contract. I think you will see much of my posts leading up to the … Continue reading
Another major Google Dance is upon us, apparently. According to this article, Talking To Google About Jagger, you can register your complaints to Google, using a special ‘jagger1′ keyword. Nice way to separate the whiners from the playerz. The article … Continue reading
Gosh, if I’ve read a business book, chances are it has already tipped and I don’t have to say very much. Ideas ‘tip’ into sudden popularity, but even though Malcom Gladwell does an excellent job of explaining why in The … Continue reading
An ‘appointment specialist’ from the Zycon Manufacturer’s Directory called me this morning. The what? I thought. Typical spiel, promising an email with more info and appointment to talk to a salesperson, which I accepted, if only to learn more for … Continue reading
We’ve all seen recently closed businesses with signage still entact–a ghost of commerce past. Suppose it was an upscale business? How about renting the building and putting up ‘going out of business sale’ signs and selling off-brand merchandise? That’s was … Continue reading
I am the ruler over my computer and know how to get it to do almost anything. But today I learned something I didn’t know. Something helpful that I didn’t even expect, and its so easy: Adobe Acrobat can ‘Save … Continue reading
I received a postcard from Graphic Controls yesterday. It was addressed to our company without a name or title to go to. Apparently the receptionist assumed it was for printing services and put it in my mail. That may be … Continue reading
If you haven’t got this nifty tool, go get the new version 2.0.Free Monitor for Google It just quickly queries Google for your ranking for a URL by keyword. Painless…unless it delivers bad news, anyway.