In the news: B2Blog plus BTU

Today's mail brought me two articles to blog about. Both are not online, so no links:

Sales & Marketing Management wrote about blogs and yours-truly in its October issue. A concise one-page article in it's Work/Life Balance section. "Decide if what you write about is for the general good, and not gossip or strategic secrets," Jung suggests. Also quoted in the article is Steve Rubel of micropersuasion.com.

UPDATE: You can find the article about blogging & me here: Express Yourself (I like the Madonna title)

Now that my ego's been stroked, here is some real content:

Circuits Assembly had a very interesting story in its October Industry News about how BTU International rescued itself from 14 negative quarters. Like a lot of manufacturers, they were caught in a recession and the shift to China. The article tells about the personnel changes and strategic efforts that brought them back. It looks like getting their arms around the international sales organization needed to support the now international client base was a big part of the successful turn-around. Well, that and good leadership, and developing manufacturing in China. Anyway, a good read, if you get CA.