B2Blog By Dave Jung
A B2B marketing blog by an honest-to-goodness marketing manager for an industrial manufacturer. More content on Google+
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- So is the 'what's hot in Google Reader' just really an RSS feed for Lifehacker? (Great real estate grab by them!) 1 day ago
- So the four page article I wrote for a trade pub garnered 50 clicks from their follow-up newsletter to their online version. Good? Bad? 1 day ago
- Another polite reply to my blast email: "I have left the department. Thank you very much anyway for your time and kindness." Kindness? wow! 2 days ago
- Okay, I figured out how to edit HTML in emails ... Using open-source webmail client that has Tiny-MCE included ... http://t.co/iTtyiOxw 2 days ago
- Side effects of mass-mailing our database: polite questions, unsubscribes, quote-requests, and linked-in invites. Fun! 3 days ago
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Monthly Archives: September 2006
Techie prospects like industry standards
Selling to engineers and other technical people can be adversarial, as they don’t consider a salesperson as a peer. Being technically proficient (and listening) can bridge that gap, but its not necessarily enough to close the sale. You still need … Continue reading
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Nuf said
Without a long, embarrassing story, I post this link: eBay Guides – BEWARE of FAKE USB Flash Drives on eBay “CAVEAT EMPTOR, BEWARE of Counterfeit USB Flash Drives. Millions of eBayers have been deceived by fake, low quality, unpopular cheap … Continue reading
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He's smart, not stupid or stubborn
I talk a lot about business directories here. Their kissing-cousin, the Yellow Pages, aren’t relative to my kind of marketing. But they struggle a lot with the same changes caused by the internet. The Yellow Pages & Small Business Commandos … Continue reading
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Collateral for the 21st Century
I hate ‘webinars’. They just seem to promise too much while reeking of sales pitch. Then there is all the technology required to ‘log-in’. Often they are just talking heads and PowerPoint slides. And you’ve got to sit thru the … Continue reading
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Why are they clicking?
If you missed my post a couple months ago, I’ve come to the opinion that Adsense ads aren’t a particularly good value for B2B advertisers. To ad to your thinking about what each of those clicks represents, up-and-coming blog Caffiene … Continue reading
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Cruise control off…to go faster…or slower?
I thought the beginning of the school year and the resulting schedule change with be a demarcation that would allow me to raise my energy and productivity, both in my work and personal life. Having the kids in bed an … Continue reading
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Quotes worth savoring
Here’s a few quotes to savor for the weekend. This first two come from Big Picture Guy. These came up in conversation this week. “We are what we do. This should frighten many of us.” “Procrastination is seldom about not … Continue reading
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