B2Blog By Dave Jung
A B2B marketing blog by an honest-to-goodness marketing manager for an industrial manufacturer. More content on Google+
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- So is the 'what's hot in Google Reader' just really an RSS feed for Lifehacker? (Great real estate grab by them!) 1 day ago
- So the four page article I wrote for a trade pub garnered 50 clicks from their follow-up newsletter to their online version. Good? Bad? 1 day ago
- Another polite reply to my blast email: "I have left the department. Thank you very much anyway for your time and kindness." Kindness? wow! 2 days ago
- Okay, I figured out how to edit HTML in emails ... Using open-source webmail client that has Tiny-MCE included ... http://t.co/iTtyiOxw 2 days ago
- Side effects of mass-mailing our database: polite questions, unsubscribes, quote-requests, and linked-in invites. Fun! 3 days ago
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Monthly Archives: November 2006
Gizmos Week: FastStats
This week I am sharing some of my favorite software gizmos from my Web-marketing toolbox.Today’s gizmo: FastStats by Mach5Tasks: Analyze your website’s log files.Cost: $100 or $200Get it here: FastStats website (aff) I’ve talked about FastStats here before, so let … Continue reading
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Gizmos Week: Free Monitor for Google
This week I am sharing some of my favorite software gizmos from my Web-marketing toolbox.Today’s gizmo: Free Monitor for Google, by CleverstatsTasks: Check your keyword ranking on GoogleCost: FreeGet it here: www.cleverstat.com/google-monitor-query.htm Checking how you rank on Google can be … Continue reading
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Another brand-new shady keyword service
Just got a call from a new keyword marketing service called Realfrases. (Well that’s not their real name, but I don’t want to attract their attention just yet, because Googling their actual name generates just six results. If you substitute … Continue reading
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Gizmos Week: Irfanview
This week I am sharing some of my favorite software gizmos from my Web-marketing toolbox.Today’s gizmo: IrfanviewTasks: Image viewing, printing, adjustingCost: FreeGet it here: www.irfanview.com Do you hate the clunky software that came with your digital camera? Do you need … Continue reading
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B2B 2.0 isn't that hard
So on Tuesday, I posted a prediction that the next challenge for B2B marketing is integration and tools. Here’s an example: George Fischer Signet has built a Flash web app System Selection Tool that lets engineers select sensors and instrumentation … Continue reading
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The bar is being raised
MarketingVOX: “There is a very real risk that B2B companies with an online focus limited to marketing via search engine or display advertising will lose out to 2.0-savvy companies committed to internet-enabling everything throughout their organization.” This final comment comes … Continue reading
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Yay, the scum goes to jail!
Over the years I’ve posted here about bogus B2B telemarketing scams. I even got contacted by a Canadian Mountie once. Looks like another kingpin is going down! The Caffeine Marketing Blog pointed me to this news: Ontario man sentenced to … Continue reading
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Buyers are looking for sellers
ThomasNet recently published a new white paper titled Industrial Marketing Online with the much more interesting sub-title of “Getting industrial buyers and sellers on the same page”. One of my readers recommended it. There is good stuff inside. You can … Continue reading
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Firefox watch at my industrial/B2B site (update)
I’ve been waiting for Firefox to cross an imaginary line. October 2006 was it: 10.9% of visitors to my company’s site were using Firefox, according to Google Analytics. When I first posted for January 2005, my stats were at 7.7%. … Continue reading
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