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	<title>Comments on: ThomasNet helps us focus on conversion</title>
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	<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html</link>
	<description>B2B and Industrial Marketing Blog</description>
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		<title>By: Dave J.</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-1366</link>
		<dc:creator>Dave J.</dc:creator>
		<pubDate>Thu, 25 Feb 2010 21:27:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-1366</guid>
		<description>Jill-- Your welcome...and thanks for inviting me back to the forums.&lt; /&gt;&lt; /&gt;Mary-- Interesting counterpoint. I guess it goes both ways...and either way, great content is important.</description>
		<content:encoded><![CDATA[<p>Jill&#8211; Your welcome&#8230;and thanks for inviting me back to the forums.&lt; /&gt;&lt; /&gt;Mary&#8211; Interesting counterpoint. I guess it goes both ways&#8230;and either way, great content is important.</p>
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		<title>By: Susan Loxley</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-670</link>
		<dc:creator>Susan Loxley</dc:creator>
		<pubDate>Mon, 14 Sep 2009 14:20:18 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-670</guid>
		<description>RE the inquiry &quot;Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords&quot;  since I imagine s/he is trying to gain qualified web visitors in the industrial sector I would like to suggest s/he check out www.globalspec.com as an alternative to Thomas   (.....and yes I do work for GlobalSpec)&lt;br /&gt;Susan Loxley</description>
		<content:encoded><![CDATA[<p>RE the inquiry &quot;Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords&quot;  since I imagine s/he is trying to gain qualified web visitors in the industrial sector I would like to suggest s/he check out <a href="http://www.globalspec.com" rel="nofollow">http://www.globalspec.com</a> as an alternative to Thomas   (&#8230;..and yes I do work for GlobalSpec)<br />Susan Loxley</p>
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		<title>By: Susan Loxley</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-2094</link>
		<dc:creator>Susan Loxley</dc:creator>
		<pubDate>Mon, 14 Sep 2009 14:20:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-2094</guid>
		<description>RE the inquiry &quot;Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords&quot;  since I imagine s/he is trying to gain qualified web visitors in the industrial sector I would like to suggest s/he check out www.globalspec.com as an alternative to Thomas   (.....and yes I do work for GlobalSpec)Susan Loxley</description>
		<content:encoded><![CDATA[<p>RE the inquiry &quot;Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords&quot;  since I imagine s/he is trying to gain qualified web visitors in the industrial sector I would like to suggest s/he check out <a href="http://www.globalspec.com" rel="nofollow">http://www.globalspec.com</a> as an alternative to Thomas   (&#8230;..and yes I do work for GlobalSpec)Susan Loxley</p>
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		<title>By: Anonymous</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-669</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Thu, 10 Sep 2009 19:00:42 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-669</guid>
		<description>Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords- yet the Adwords I personally manage- almost always trump the Thomas Net google result.&lt;br /&gt;&lt;br /&gt;I cannot imagine that those looking for industrial items/companies actually GO right to ThomasNet as opposed to- perhaps &#039;ending up there&#039; via a Google Search.  Thus- we bring up the case/scenarion of &#039;double-dipping&#039;... where my Thomas money is competing against my Google Adwords money.&lt;br /&gt;&lt;br /&gt;With fairly vast experience- only the TRUE old-schoolers go RIGHT to ThomasNet to search.  And soon- 10 years about I&#039;d say- those &#039;old-schoolers&#039; and baby boomers are going to be retired.  Not to mention how GOOGLE-IZED we have ALL become.  The bottom line is- it seems that Thomas is beginning to be and will soon be out-of-date.&lt;br /&gt;&lt;br /&gt;They are now a cookie-cutter-web-&#039;development&#039; company who simply CANNOT compete against the INTERNET. PERIOD. So, what am I to do?  Ever since the massive set of &#039;GREEN BOOKS&#039; arrived each year and the internet was considered a child&#039;s toy- Thomas was the creme de la creme- they had a lock on the &#039;yellow pages&#039; of industry.  No longer.&lt;br /&gt;&lt;br /&gt;Another thing I don&#039;t like is that Thomas puts together fairly pedestrian websites- mostly at a high cost to guys who grew up hacking steel in half with their bare teeth.  In otherwoods- your rep (which I am not in that case because I build sites) will tel and tell you and discount and discount until you fold- and agree to a $10-$20 K website that could be accomplished by a 7th grader- but only with graphics and layout that looks the skill-level of a kindygartna!&lt;br /&gt;&lt;br /&gt;So is ThomasNet on its way down? It seems that for now- they have a good lock on adwords search results (and then, start bidding wars with their point system to see which client will reap the benefits of such good placement).  Their lock on Adwords seems to be a direct result of all of the CONTENT THAT THOSE 12 ft. GREEN Encyclopedia books contain(ed) before this thing called... the INTERNET started to be able to find companies just as well- and in my experience BETTER than ThomasNet.&lt;br /&gt;&lt;br /&gt;As well- there is not much editorial requisites for Thomas either- as far as being ranked high within their catalog with THE catalog (internet). Haven&#039;t they learned that quality results to not COME FROM &#039;the highest bidder wins?&#039; You can&#039;t buy your way into Google that way... Even Yahoo (boo yahoo) changed their tune a bit...why- quality results.&lt;br /&gt;&lt;br /&gt;So- am I completely off base, crazy or do I have valid points- if so- which.  thanks all!</description>
		<content:encoded><![CDATA[<p>Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords- yet the Adwords I personally manage- almost always trump the Thomas Net google result.</p>
<p>I cannot imagine that those looking for industrial items/companies actually GO right to ThomasNet as opposed to- perhaps &#39;ending up there&#39; via a Google Search.  Thus- we bring up the case/scenarion of &#39;double-dipping&#39;&#8230; where my Thomas money is competing against my Google Adwords money.</p>
<p>With fairly vast experience- only the TRUE old-schoolers go RIGHT to ThomasNet to search.  And soon- 10 years about I&#39;d say- those &#39;old-schoolers&#39; and baby boomers are going to be retired.  Not to mention how GOOGLE-IZED we have ALL become.  The bottom line is- it seems that Thomas is beginning to be and will soon be out-of-date.</p>
<p>They are now a cookie-cutter-web-&#39;development&#39; company who simply CANNOT compete against the INTERNET. PERIOD. So, what am I to do?  Ever since the massive set of &#39;GREEN BOOKS&#39; arrived each year and the internet was considered a child&#39;s toy- Thomas was the creme de la creme- they had a lock on the &#39;yellow pages&#39; of industry.  No longer.</p>
<p>Another thing I don&#39;t like is that Thomas puts together fairly pedestrian websites- mostly at a high cost to guys who grew up hacking steel in half with their bare teeth.  In otherwoods- your rep (which I am not in that case because I build sites) will tel and tell you and discount and discount until you fold- and agree to a $10-$20 K website that could be accomplished by a 7th grader- but only with graphics and layout that looks the skill-level of a kindygartna!</p>
<p>So is ThomasNet on its way down? It seems that for now- they have a good lock on adwords search results (and then, start bidding wars with their point system to see which client will reap the benefits of such good placement).  Their lock on Adwords seems to be a direct result of all of the CONTENT THAT THOSE 12 ft. GREEN Encyclopedia books contain(ed) before this thing called&#8230; the INTERNET started to be able to find companies just as well- and in my experience BETTER than ThomasNet.</p>
<p>As well- there is not much editorial requisites for Thomas either- as far as being ranked high within their catalog with THE catalog (internet). Haven&#39;t they learned that quality results to not COME FROM &#39;the highest bidder wins?&#39; You can&#39;t buy your way into Google that way&#8230; Even Yahoo (boo yahoo) changed their tune a bit&#8230;why- quality results.</p>
<p>So- am I completely off base, crazy or do I have valid points- if so- which.  thanks all!</p>
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		<title>By: Anonymous</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-2093</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Thu, 10 Sep 2009 19:00:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-2093</guid>
		<description>Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords- yet the Adwords I personally manage- almost always trump the Thomas Net google result.I cannot imagine that those looking for industrial items/companies actually GO right to ThomasNet as opposed to- perhaps &#039;ending up there&#039; via a Google Search.  Thus- we bring up the case/scenarion of &#039;double-dipping&#039;... where my Thomas money is competing against my Google Adwords money.With fairly vast experience- only the TRUE old-schoolers go RIGHT to ThomasNet to search.  And soon- 10 years about I&#039;d say- those &#039;old-schoolers&#039; and baby boomers are going to be retired.  Not to mention how GOOGLE-IZED we have ALL become.  The bottom line is- it seems that Thomas is beginning to be and will soon be out-of-date.They are now a cookie-cutter-web-&#039;development&#039; company who simply CANNOT compete against the INTERNET. PERIOD. So, what am I to do?  Ever since the massive set of &#039;GREEN BOOKS&#039; arrived each year and the internet was considered a child&#039;s toy- Thomas was the creme de la creme- they had a lock on the &#039;yellow pages&#039; of industry.  No longer.Another thing I don&#039;t like is that Thomas puts together fairly pedestrian websites- mostly at a high cost to guys who grew up hacking steel in half with their bare teeth.  In otherwoods- your rep (which I am not in that case because I build sites) will tel and tell you and discount and discount until you fold- and agree to a $10-$20 K website that could be accomplished by a 7th grader- but only with graphics and layout that looks the skill-level of a kindygartna!So is ThomasNet on its way down? It seems that for now- they have a good lock on adwords search results (and then, start bidding wars with their point system to see which client will reap the benefits of such good placement).  Their lock on Adwords seems to be a direct result of all of the CONTENT THAT THOSE 12 ft. GREEN Encyclopedia books contain(ed) before this thing called... the INTERNET started to be able to find companies just as well- and in my experience BETTER than ThomasNet.As well- there is not much editorial requisites for Thomas either- as far as being ranked high within their catalog with THE catalog (internet). Haven&#039;t they learned that quality results to not COME FROM &#039;the highest bidder wins?&#039; You can&#039;t buy your way into Google that way... Even Yahoo (boo yahoo) changed their tune a bit...why- quality results.So- am I completely off base, crazy or do I have valid points- if so- which.  thanks all!</description>
		<content:encoded><![CDATA[<p>Does anyone have any information to lend to a company who is spending A LOT with Thomas- and not so much with Google Adwords- yet the Adwords I personally manage- almost always trump the Thomas Net google result.I cannot imagine that those looking for industrial items/companies actually GO right to ThomasNet as opposed to- perhaps &#039;ending up there&#039; via a Google Search.  Thus- we bring up the case/scenarion of &#039;double-dipping&#039;&#8230; where my Thomas money is competing against my Google Adwords money.With fairly vast experience- only the TRUE old-schoolers go RIGHT to ThomasNet to search.  And soon- 10 years about I&#039;d say- those &#039;old-schoolers&#039; and baby boomers are going to be retired.  Not to mention how GOOGLE-IZED we have ALL become.  The bottom line is- it seems that Thomas is beginning to be and will soon be out-of-date.They are now a cookie-cutter-web-&#039;development&#039; company who simply CANNOT compete against the INTERNET. PERIOD. So, what am I to do?  Ever since the massive set of &#039;GREEN BOOKS&#039; arrived each year and the internet was considered a child&#039;s toy- Thomas was the creme de la creme- they had a lock on the &#039;yellow pages&#039; of industry.  No longer.Another thing I don&#039;t like is that Thomas puts together fairly pedestrian websites- mostly at a high cost to guys who grew up hacking steel in half with their bare teeth.  In otherwoods- your rep (which I am not in that case because I build sites) will tel and tell you and discount and discount until you fold- and agree to a $10-$20 K website that could be accomplished by a 7th grader- but only with graphics and layout that looks the skill-level of a kindygartna!So is ThomasNet on its way down? It seems that for now- they have a good lock on adwords search results (and then, start bidding wars with their point system to see which client will reap the benefits of such good placement).  Their lock on Adwords seems to be a direct result of all of the CONTENT THAT THOSE 12 ft. GREEN Encyclopedia books contain(ed) before this thing called&#8230; the INTERNET started to be able to find companies just as well- and in my experience BETTER than ThomasNet.As well- there is not much editorial requisites for Thomas either- as far as being ranked high within their catalog with THE catalog (internet). Haven&#039;t they learned that quality results to not COME FROM &#039;the highest bidder wins?&#039; You can&#039;t buy your way into Google that way&#8230; Even Yahoo (boo yahoo) changed their tune a bit&#8230;why- quality results.So- am I completely off base, crazy or do I have valid points- if so- which.  thanks all!</p>
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		<title>By: Anonymous</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-668</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Sun, 29 Apr 2007 00:05:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-668</guid>
		<description>Industrial strength marketing is what ThomasNet is all about.  I recently saw Ed Edwards at a ThomasNet function, he&#039;s a great guy and very accessable.&lt;/&gt;&lt;/&gt;Industrial marketer(s) today should all attend these workshops and absorb and apply as much of it as possible.  In fact their industral marketer newsletter is a great resource to evaluate ThomasNet</description>
		<content:encoded><![CDATA[<p>Industrial strength marketing is what ThomasNet is all about.  I recently saw Ed Edwards at a ThomasNet function, he&#8217;s a great guy and very accessable.Industrial marketer(s) today should all attend these workshops and absorb and apply as much of it as possible.  In fact their industral marketer newsletter is a great resource to evaluate ThomasNet</p>
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		<title>By: Anonymous</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-2092</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Sun, 29 Apr 2007 00:05:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-2092</guid>
		<description>Industrial strength marketing is what ThomasNet is all about.  I recently saw Ed Edwards at a ThomasNet function, he&#039;s a great guy and very accessable.Industrial marketer(s) today should all attend these workshops and absorb and apply as much of it as possible.  In fact their industral marketer newsletter is a great resource to evaluate ThomasNet</description>
		<content:encoded><![CDATA[<p>Industrial strength marketing is what ThomasNet is all about.  I recently saw Ed Edwards at a ThomasNet function, he&#8217;s a great guy and very accessable.Industrial marketer(s) today should all attend these workshops and absorb and apply as much of it as possible.  In fact their industral marketer newsletter is a great resource to evaluate ThomasNet</p>
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		<title>By: Dave J.</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-667</link>
		<dc:creator>Dave J.</dc:creator>
		<pubDate>Tue, 27 Mar 2007 12:57:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-667</guid>
		<description>Jill-- Your welcome...and thanks for inviting me back to the forums.&lt;/&gt;&lt;/&gt;Mary-- Interesting counterpoint. I guess it goes both ways...and either way, great content is important.</description>
		<content:encoded><![CDATA[<p>Jill&#8211; Your welcome&#8230;and thanks for inviting me back to the forums.Mary&#8211; Interesting counterpoint. I guess it goes both ways&#8230;and either way, great content is important.</p>
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		<title>By: Mary</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-666</link>
		<dc:creator>Mary</dc:creator>
		<pubDate>Mon, 26 Mar 2007 21:20:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-666</guid>
		<description>Usually good leads go after great content as opposed to the other way around</description>
		<content:encoded><![CDATA[<p>Usually good leads go after great content as opposed to the other way around</p>
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		<title>By: Mary</title>
		<link>http://www.b2blog.com/2007/03/thomasnet-helps-us-focus-on-conversion.html/comment-page-1#comment-2091</link>
		<dc:creator>Mary</dc:creator>
		<pubDate>Mon, 26 Mar 2007 21:20:00 +0000</pubDate>
		<guid isPermaLink="false">http://b2blogwp.wordpress.com/2007/03/21/thomasnet-helps-us-focus-on-conversion#comment-2091</guid>
		<description>Usually good leads go after great content as opposed to the other way around</description>
		<content:encoded><![CDATA[<p>Usually good leads go after great content as opposed to the other way around</p>
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