Archive for August, 2007

21st Century video, part 2

Posted on August 30 2007 by Dave J.

I’m bullish on video for B2B (online) marketing. If it’s done right, anyway.
Like when we started building websites 10 years ago, it was easy to get it wrong. Some thought they could just repurpose their paper brochures into a website. Some got caught up in the stuff paper can’t do, like animated GIFs and hideous [...]

21st Century video, part 1

Posted on August 29 2007 by Dave J.

I’ve been quiet. Went on vacation, got geocache #1000, been plugging away at my new website. But when the blog is quiet, I seem to generate interesting emails. Here’s one:
“Have you ever dealt with the 21st Century Business, where General Haig and others sell your Company? They produce a video for 4 minutes on TV, [...]

Universal opportunity?

Posted on August 16 2007 by Dave J.

Maybe you heard something about Google’s new “universal results”. Its Google’s attempt to mix search results from images and video in their normal SERPs. (Search Engine Results Pages)
Well, it made me wonder what might happen to search results of my products. I didn’t bother checking at the time, till I found the folks at Industrial [...]

Watchout: AdCenter Pause Warning

Posted on August 15 2007 by Dave J.

I don’t pay too much attention to Microsoft’s AdCenter account. Apparently, I’m not the only one: Larry over at Flag’s Bay (also of ‘Motivation on the Run’ fame) found out that isn’t such a good idea.
Microsoft AdCenter Warning!: “Here’s the warning—Pause Campaign, doesn’t mean pause until you get back to it and make a decision [...]

LOL: I can has PO?

Posted on August 9 2007 by Dave J.

Remind you of a sales rep you know? Or all of them?

LOL: Adwords

Posted on August 8 2007 by Dave J.

(And “Adwordz got all my budget”, too.)

LOL: ROI?

Posted on August 7 2007 by Dave J.

What’s the boss want?

LOL: Sitting on the PO

Posted on August 6 2007 by Dave J.

The real reason why the big order takes so long to get:

LOL: On break

Posted on August 3 2007 by Dave J.

My Bloglines feeds have gotten a bit boring. Summer doldrums must be setting in for everyone, I guess.
So lets have some fun. First of a series:
“The marketing department is on break”
Inspired by the hot trend of “lol cats”, “cat macros”, or “i can has cheezburger”. We marketers and sales guys needs some LOL in our [...]