Monthly Archives: November 2007

Larry's back!

Larry Hendrick has restarted and renewed his podcast Motivation on the Run. One of the things I realized as I listened to his show last year is that motivation can be just an artificial stimuli to gain results. Apparently, Larry … Continue reading

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How many questions?

I survived the Thanksgiving weekend very well. I hope you did, too. I’m back and facing a week of crunching numbers and my first cub scout pack meeting. A bit stressful and focused, it will be. So a rant is … Continue reading

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BtoB Mag gets roasted by readers

The latest issue of BtoB Magazine (Nov 12 issue) had three pretty critical letters to the editor, two focusing on their recent ‘BtoB Best’ feature. Some snips: “Ge, yeah; AT&T, yeah; HP, yeah, yeah–yawn. Same old bunch saying the same … Continue reading

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Who me? A true story

Beginning of Story“Its the easiest job in the troop. You just have to be fun,” the organizer announced. Mary was there with to help my twin boys’ (10 year-old Webelos) cub scout troop rebuild after its cubmaster had politely quit, … Continue reading

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Do your prospects print your PDFs?

So last week I said we need to consider content formats that tell ‘the story’ online in a linear fashion, as websites are often not read linearly and therefor don’t tell stories well. PDFs were one suggestion, and an easy … Continue reading

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