B2Blog By Dave Jung
A B2B marketing blog by an honest-to-goodness marketing manager for an industrial manufacturer. More content on Google+
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- So is the 'what's hot in Google Reader' just really an RSS feed for Lifehacker? (Great real estate grab by them!) 1 day ago
- So the four page article I wrote for a trade pub garnered 50 clicks from their follow-up newsletter to their online version. Good? Bad? 1 day ago
- Another polite reply to my blast email: "I have left the department. Thank you very much anyway for your time and kindness." Kindness? wow! 2 days ago
- Okay, I figured out how to edit HTML in emails ... Using open-source webmail client that has Tiny-MCE included ... http://t.co/iTtyiOxw 2 days ago
- Side effects of mass-mailing our database: polite questions, unsubscribes, quote-requests, and linked-in invites. Fun! 3 days ago
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Monthly Archives: September 2008
A cool tool for hands-on marketers from ThomasNet
ThomasNet knows that their advertisers are hands-on marketers. So are their engineering-type users. So here is a cool desktop thingy they have released for free: The ThomasNet Toolbox. Screenshot: It does just enough for a marketer to be useful. And … Continue reading
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Rant: Logging in shouldn't be this hard
One of our client’s just sent a PO notification. So I have to go retrieve from their EDI service, Exostar. Here is my rant I punched into their help/support form: “1. Does not work with Firefox.2. Does not give any … Continue reading
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Turning others' webforms into lead generators?
When checking my website’s leads this morning, I found a promotional submission, most definitely not a sales lead, but someone trying to sell me. The message was a bit vague, but promised a new way of generating leads via webforms. … Continue reading
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Finding a clunker in AdWords
At the beginning of August, I broke down my AdWords campaign into more keyword-centric ‘ad groups’. Now I am able to look at the results of a whole month, and I’m glad I did it. Overall, I had about 20% … Continue reading
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