Posted on May 27 2009 by Dave J.
I saw someone last week on Twitter complaining that getting their new site listed on DMOZ was taking forever.
Um, DMOZ was slow to list, and basically useless, ten years ago. Except for a little link-love, I don’t see the point.
Now here is something useful: From a post at Bumblebee Marketing’s “Notes from the Hive”: Protect [...]
Posted on May 23 2009 by Dave J.
There are a frustrating amount of blogs by consultants out there.
Frustrating because they outnumber us ‘in the trenches’ marketers. And because they all do the same thing … give out tips on how to do marketing right.
Consultants are smart, and they are used to telling others the best way to do something. This doesn’t always [...]
Posted on May 19 2009 by Dave J.
Here’s my second question to Gary Slack about the BMA Conference (PDF brochure)
B2Blog:What’s the scoop about BMA’s theme of UNlearning? The conference’s banner shows a voltmeter at zero, does this mean we have to wipe out everything we know? What are we supposed to be relearning?
Gary Slack:Dave, the entire conference is going to be one [...]
Posted on May 15 2009 by Dave J.
Rick Short (who will be joining me to talk about blogging at the upcoming BMA conference) asks Are magazines dead?
Maybe not dead yet, but if you read my last post, some trade publications are in a scary place. While they still hold a unique position as a content delivery system, their revenue model is broken. [...]
Posted on May 11 2009 by Dave J.
… you can tell the page count is down.
I received an automotive engineering trade publication today with a stapled binding. I’ve seen this during other recessions, and that means ads, and content, are cut back.
As I flipped thru it, I started noticing how articles were on facing pages. Hmmm. Now fully aware, I noticed the [...]
Posted on May 11 2009 by Dave J.
Okay, I’m going to be a part of a panel discussion about B2B blogging at next month’s national BMA event. So I had a couple burning questions to ask the man who invited me, Gary Slack, to find out his ideas and expectations.
Here’s the cream-puff question and answer. The much meatier one I’ll post next.
B2Blog:I’m [...]
Posted on May 5 2009 by Dave J.
As part of the lead-up to my panel discussion about business blogs at BMA, I’m taking a look at business blogs:
This is the kind of blog I like.
Industrial Quick Search launched a ‘newsroom’ blog around the beginning of the year. In the past it was mostly press releases by customers and IQS marketing content.
But now [...]