Monthly Archives: May 2009

Claim your Google listing, now!

I saw someone last week on Twitter complaining that getting their new site listed on DMOZ was taking forever. Um, DMOZ was slow to list, and basically useless, ten years ago. Except for a little link-love, I don’t see the … Continue reading

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Business blog example 2: Be a consultant

There are a frustrating amount of blogs by consultants out there. Frustrating because they outnumber us ‘in the trenches’ marketers. And because they all do the same thing … give out tips on how to do marketing right. Consultants are … Continue reading

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Two questions for Gary Slack … Q2

Here’s my second question to Gary Slack about the BMA Conference (PDF brochure) B2Blog:What’s the scoop about BMA’s theme of UNlearning? The conference’s banner shows a voltmeter at zero, does this mean we have to wipe out everything we know? … Continue reading

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Magazines aren't dead, but the biz model is

Rick Short (who will be joining me to talk about blogging at the upcoming BMA conference) asks Are magazines dead? Maybe not dead yet, but if you read my last post, some trade publications are in a scary place. While … Continue reading

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When you see staples on the side of a trade pub …

… you can tell the page count is down. I received an automotive engineering trade publication today with a stapled binding. I’ve seen this during other recessions, and that means ads, and content, are cut back. As I flipped thru … Continue reading

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Two questions for Gary Slack … Q1

Okay, I’m going to be a part of a panel discussion about B2B blogging at next month’s national BMA event. So I had a couple burning questions to ask the man who invited me, Gary Slack, to find out his … Continue reading

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Business blog example 1: sharpen the saw

As part of the lead-up to my panel discussion about business blogs at BMA, I’m taking a look at business blogs: This is the kind of blog I like. Industrial Quick Search launched a ‘newsroom’ blog around the beginning of … Continue reading

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