UnLearning: The Twitter Stream

Snips from my Twitter stream while at the #BMA09 conference last Thursday (edited for blog-reading clarity):

  • Does Linked-In benefit companies like mine? No. Me personally? Could.
  • @Thor_Harris Linked-In … Maybe for local sales reps, I’ll consider that.
  • I wonder … Industrial marketing = business marketing?
  • For B2B Experience Economy, I think we have to target the “real-real” place.
  • Google presentation: search usage much more pervasive … web content has to be efficient, then let face-to-face work efficiently.
  • Sessions at #bma09 feel like a twitter stream about social media.
  • @lrh actually most people in the room have ‘company blogs’, but not many admitted they suck.
  • The web-presence session undersold the message from Getty Images about adding visual content. How do we look authentic?
  • @amylillard Outlaw marketing! Management lesson most actionable so far today!
  • Social-community session scares me about the top-down use of blogging. It’s about numbers- users, posts, $$. Ugh.
  • @jaymce Will social media “automation” just pollute? Each site/media has a different context.
  • @b2bcommunicate glad my vibe came thru. At #bma09 authenticity repeatedly came up. Johnny Cash is certainly a great example! (cues iTunes.)

What’s it all mean? Well that’s part of the fun of Twitter. Big hint in bold above. Hopefully I can discuss here at length later this week.

This was my first event using Twitter. It was fun to see what others thought or observed, and gave a reason to meet people in person. Beats whispering to the person sitting next to you.

(More Twitter and actual session summaries are posted by the BMA.)

2 Replies to “UnLearning: The Twitter Stream”

  1. this was my first "twittered" event as well and i found it very compelling. in fact, as a company that holds events we are considering starting the backchannel conversation for all our events, such webinars, and live seminars. i have heard of events with a live twitter stream running on a scrfeen behind a speaker. that is a bit much but still interesting.btw – good to meet you at BMA… because of twitter

  2. this was my first "twittered" event as well and i found it very compelling. in fact, as a company that holds events we are considering starting the backchannel conversation for all our events, such webinars, and live seminars. i have heard of events with a live twitter stream running on a scrfeen behind a speaker. that is a bit much but still interesting.

    btw – good to meet you at BMA… because of twitter

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