Go look at Anne Holland’s Which Test Won. Sorry to bypass the quiz screen, but my post’s title already gives away the answer.
“Version A, with its main visual of the printer itself, enticed 37.2% more visitors to complete the online call-back form, thus generating more sales leads for the industrial printers.”
While an awareness of the [...]

What is this man doing?

Stepping out of the booth to check his phone?
Can’t make the long walk to the restroom?

moar funny pictures
This was right across from our show booth, and this guy was like this for ten minutes. Since men don’t take that long to water the bushes, we decided he must have been checking [...]

Written last Monday at 3:30pm while waiting for my show-crate to arrive at our booth at Moscone Center:

Trade show setup is unnatural combination of union guys and marketers.
Marketing managers who want large flat-panels in the booth, probably also want flat panels for their house. Coincidence?
What’s worse: missing your flight, losing your luggage, or you show crate [...]