Selling cars like selling B2B?

car-guyAt the end of 2013, NPR program This American Life ran a show  called Cars that followed the inside life of a new car dealer. It focused on their specific challenge of meeting a monthly quota by whatever means necessary.

We aren’t as intense on the quotas, I think, but all the drama kept reminding me of B2B sales. The all important deal-tracking board, the sales that fall thru, salespeople who are golden (or suck), managers managing (good or bad).  And the families who live with the demands of sales, too.

It was an episode of ‘This American Life’ that did exactly what their name says, capture a slice of American Life, our collective lives.