B2Blog By Dave Jung
A B2B marketing blog by an honest-to-goodness marketing manager for an industrial manufacturer. More content on Google+
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- So is the 'what's hot in Google Reader' just really an RSS feed for Lifehacker? (Great real estate grab by them!) 1 day ago
- So the four page article I wrote for a trade pub garnered 50 clicks from their follow-up newsletter to their online version. Good? Bad? 1 day ago
- Another polite reply to my blast email: "I have left the department. Thank you very much anyway for your time and kindness." Kindness? wow! 2 days ago
- Okay, I figured out how to edit HTML in emails ... Using open-source webmail client that has Tiny-MCE included ... http://t.co/iTtyiOxw 2 days ago
- Side effects of mass-mailing our database: polite questions, unsubscribes, quote-requests, and linked-in invites. Fun! 3 days ago
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Monthly Archives: September 2005
While I'm picking on salespeople…
I’ve had a couple salespeople call me twice recently…without their realizing it. If you are doing outbound calling, don’t you keep track of stuff like that? And another guy trying to sell me an expensive ad package without qualifying me … Continue reading
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Semicon needs to execute better
The Semicon trade show in San Francisco last July gets a harsh critique for not executing its new combined ‘front-end’ and ‘back-end’ shows into one site, as published in Chip Scale Review Magazine: “And some of this year’s exhibitors, especially … Continue reading
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Found in my spam folder
I found this approach interesting: “There is one way to beat the Chinese threat to US manufacturing… There is a way to beat the negative impact China has been having on manufacturing in the US. Don’t learn to speak Chinese. … Continue reading
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Dreams of grandeur
Well, it seemed like forever till I was able to be full-time marketing manager. And for my next dream, a marketing assistant. And that person’s first assignment will be to deal with promotional item sales reps (logo-encrusted tschotchkes). Geez, I’ve … Continue reading
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Familiarity breeds…success
I found a couple more posts to share. These intersect somehow: What makes an idea viral? by Seth GodinSeth says that ideas are only shared if they are understood: “No one “gets” an idea unless:a. the first impression demands further … Continue reading
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Blog catch-up: Here are some links
It has been two weeks since my last post. Maybe a record for a non vacation period in the 3+ years of this blog. With our annual sales meeting and congested internet service here at work, its been tough to … Continue reading
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A way to make trade shows better
Its fun to go to the mall and wonder around…unless you want shop for shoes. Now you have to figure out where all the shoe stores are, which can sometimes be frustrating, even with a mall map. And so it … Continue reading
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Suggestions needed: web resources for sales reps
Next week is our annual sales meeting. I always prepare a ‘technology’ presentation to help our reps take advantage of their computers and the internet. This year I am going to present web content that can help them be better … Continue reading
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Bought a car on eBay
I’ve spent more time shopping for lesser things. It was a great price, its a Honda, and it suits my needs. Yea, its not exactly what I wanted, but at several thousand less, I’m willing to compromise. Part of the … Continue reading
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Creating passionate…what?
Honest, I’m not getting lazy, I really like what Kathy has to say at Creating Passionate Users blog. Can I assume all my readers are reading her blog, too? No, so that allows me to make what looks like a … Continue reading
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