Monthly Archives: December 2009

Keep tweaking your website

Its way to easy to ‘set it and forget it’ when it comes to your website. But constantly tweaking it can make for sizable gains in effectiveness. Here are two tools to help you: 1. Browser size visualization tool Google … Continue reading

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Snail-mail blows away email for lead-gen

Would you email to a mailing list for lead-gen, or snail-mail it? We marketers of limited means (time and staff, as much as money) love the email tools out there. Fire up SurveyMonkey and/or MailChimp, and bam!–leads and responses. But … Continue reading

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