Monthly Archives: April 2006

B2Blog is Four!

My first post here was four years ago. Amazing on several different points. Probably most amazing is how I’ve followed my original vision: My first post. Lets list the current issues on my plate that I want to discuss in … Continue reading

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Goodbye Frontpage

Maybe its not news or maybe you already heard, but Microsoft has killed Frontpage. Admit it, we all have used Frontpage. I actually found it to be quite powerful for what I was doing. Of course, I was smart enough … Continue reading

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Money matters in Marketing

When I went for my MBA, I picked the school by the amount of finance classes that were required…GVSU won with just two needed. I was able to concentrate on the marketing and business classes I wanted. And I felt … Continue reading

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E-Business Trends Survey

Survey results can be interesting reading, but a lot of surveys aren’t that actionable. After all, knowing most people think Jessica Simpson is a bimbo doesn’t really help me any. Business trend surveys can be the same way, and the … Continue reading

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See I was right, Google Calendar is here

Last February 22nd, I posted I know what Google’s going to do next! Well, I was right. Google Calendar is live. Here’s a review from StreetLessons.comOr the analysis at Search Engine WatchOr you can try it yourself. (And that’s exactly … Continue reading

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Get more from your contact list

Got this email this morning from Reed Business Information’s direct mail list operation DM2: “By matching your house file to DM2-DecisionMaker’s powerful database of over 13.5 million direct response sourced business professionals, we can provide demographics such as: buying authority, … Continue reading

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Trade shows are working harder

Our company’s spree of trade shows are done. Just two more this year. I’ve been impressed with some of the show promoter’s attempts at making their events more worthwhile or just plain easier. Here are a list of some things … Continue reading

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You know you've lost your brand voice when…

Some readers may recognize their media company here, to everyone else, let this be a warning: You know you’ve lost your brand voice when… You create 20 different positioning statements and 5 brand concept statements You hire a market research … Continue reading

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Small and ugly can be a winner

I’m back. Spring break and a trade show have slowed me, down, but I’ve got a backlog of links and pieces to post. Here’s a great one pointed at by Marketing Update from Progressive Business Publishing (I recommend signing up … Continue reading

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