Life’s been in fast-forward for the last month or so, but I’m trying to slow it down a bit and recognize the objects flashing by.
Here’s three posts by fellow B2B bloggers worth checking out:
Difference between Marketing and Sales post by “When do you contact your web leads?”
… In the Marketing, the responders often said it was best to wait 24-48 hours. … On the other side, the Sales responders all felt that a call should be made immediately or as quickly as possible.
Anyone got an answer for why that is for Troy?
Wild, Wild Web: Shoot Out at the Online Corral post by Julie Power serves up discussion of B2B trash-talking:
Now in a new twist, a business customer of a communications firm has created a new sucks site that cuts its provider up in to tiny little pieces with a commentary that must really, really hurt.
Examining Google’s Practices post by Tom Pick is well-researched commentary on the threat Google is to our marketing. He uses the term Monopolist, and not without justification. If Google is more than $100 of our monthly ad-spend, you need to read this one.
Some bits from the post: Google disabling some SEO tracking tools (not my beloved Free Monitor for Google, which uses API). Google treating directories as paid link farms. Google squeezing us for revenue, tracking data, and providing crappy customer service. Etc.

Dave, thanks for the comment and hope your life gets saner soon. Thought the blog post about the difference between marketing and sales was amazing. Don’t these people talk? Julie
Dave, thanks for the comment and hope your life gets saner soon. Thought the blog post about the difference between marketing and sales was amazing. Don’t these people talk? Julie
Re: Troy’s question. There’s research out there suggesting that successful response opportunities fall dramatically within 30 minutes of a web site inquiry/download. I suspect that sales is generally more aware of the timeliness issue than marketing because they are engaged in the one-to-one interactions all the time that show how interest levels can rise and fall in the moment. They generally have deeper personal experience where this issue is involved. >>Britton Manasco>< HREF="http://www.brittonmanasco.com" REL="nofollow">Illuminating the Future<>