Interesting marketing technique for CRM

What would you do if you were trying too sell a software package to three different clients with similar needs? Would you send them each other’s phone numbers and let them talk? Well, that’s what the consultant for Goldmine has done. He’s also included the info for a current user that we can also contact.

I think its a very progressive idea, probably based on some idea that clients would prefer to talk to other clients, rather than the salesperson. We’ll see how it works out.