Here are the news stories I am working on:
- I am reopening evaluation of CRM software we’re really going to do it this year!). I am adding one potential vendor to my list…salesforce.com. I filled out a form at their website yesterday and haven’t heard anything yet. I am very interested in going to ‘ASP’ instead of client-server software.
- I’ve been given the book Meaningful Marketing to read. It is a good book worth discussing. The lead author, Doug Hall, is from Brain Brew Radio, an NPR show that my local station doesn’t carry.
- I’ve enlisted SEO blogger Serge Thibodeau from Rank for $ales to do a review of a site that is ranking high despite the devastating ravages of Google’s hilltop/florida algorithm change.
- Over the years, business.com sales reps have been good at touching base with me, since I am using the PPC advertising. I recently sent them some detailed questions about how their listings are done. I have my concerns that I am paying for clicks that others are not.