ThomasNet’s newsletter announced a new units conversion tool you can download free.
A great idea, something that engineers need and covet. Just the thing to keep the TN brand in front of engineers.
The tool is a little edgy in that is is a Windows Vista “Gadget”, which I found confusing, having never heard of such a thing. But its a great idea to hit their target audience, at least those with Vista (and we all will, sooner or later).
A B2B marketing blog by an honest-to-goodness marketing manager for an industrial manufacturer.